Business with Marketing - BSc (Hons)

With up-to-the-minute knowledge and skills, our course will help you to outstrip the competition and build up your business acumen as you learn from industry specialists with a wealth of practical experience.

Course details

With this intel, the opportunity to take a placement year and a degree course that serves as a gateway to professional marketing qualifications, you’ll be ready to fast-track your business career and get a head start in the ever-changing world of marketing.
  • Mode of study: 3-4 days  a week
  • Intakes: September
  • Course length: 3-4 years
  • Course fee: 9250 per year
  • Locations: Chelmsford campus

Anglia Ruskin Univesity, ARU

Course overview

As part of the CIM Graduate Gateway programme, our Business with Marketing degree course gives you the unique opportunity to gain a professional qualification or award alongside your degree.

We know that your future career is important and you want to build your CV. So we’ll encourage you to grab every opportunity for real-world experience: there’s even the chance to study abroad for a semester – with funding on offer to help cover the costs.

Benefits

Entry requirements

96 UCAS Tariff points from a minimum of 2 A Levels (or equivalent).

3 GCSEs at grade C, or grade 4, or above, including English and Maths.

If English is not your first language you will be expected to demonstrate a certificated level of proficiency of at least IELTS 6.0 (Academic level) or equivalent English Language qualification, as recognised by Anglia Ruskin University.

Careers

The world of business never stands still and our BSc (Hons) Business with Marketing degree course is no different. Learning up-to-the-minute skills and knowledge as you study with us, there is a major focus on practical, hands-on learning to get you set up for a career in business.

This degree course will open the doors to a wide range of careers in the business sector and gives you the theoretical and practical knowledge you’ll need to work across a range of business areas. You may find yourself wanting to become a Marketing Manager, the go-to PR person running your own agency, or even the name behind a successful brand. At ARU, we’ll help to guide you towards realising your career goals.

Modules

We’ll assess your work in a number of ways including exams, coursework, essays and activity-based assignments. Expect, for example, problem-solving activities, consultancy projects, presentations, computer-based exams, a trading simulation portfolio, and group or individual reports. You’ll also be able to access support materials through our learning management system, Canvas.

  • Global Business Environment and International Strategy
  • Organisational Behaviour
  • Digital Business and Principles of Marketing
  • Introduction to Financial Analysis and Management
  • Business Contracts and the Law
  • Understanding the Consumer
  • Retail and Experiential Marketing
  • The Entrepreneurial Journey
  • Project Management and Implementation

Optional modules

  • Ruskin Module (15 credits)
  • Strategic Management
  • Sustainability and Responsible Business
  • Marketing Communications
  • Undergraduate Major Project