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As part of our popular range of ‘Business with’ Masters programmes, the MSc Business with Marketing Management programme is designed to give you an insight into the strategic role of marketing within organisations.
Northumbria University in partnership with QA.
The programme is designed around a set of modules that are common to all our ‘Business with’ Masters pathways. These modules cover general business functions, strategic management and organisational analysis, developing your strategic awareness, leadership potential and understanding of the theory and practice of international business. In the second semester you will be given the opportunity to specialise in Marketing Management.
Minimum of a 2:2 (second class) honours degree or equivalent from a recognised university
Graduates on the programme have joined a wide range of businesses, including graduate training schemes. A significant number of graduates have gone back to work for a family business or even started up their own businesses.
Our graduates typically go into professional and graduate management positions and, by the end of the course, you’ll be well-equipped to follow them. Thanks to the specialist modules – Contemporary Issues in Consumer Behaviour, Marketing in a Global Context, and the dissertation – you’ll have a particular edge in roles related to marketing.
All modules are core and 20 credits unless otherwise stated.